Evergreen Content Collective
← All work
603 Forward · Case study

603 Forward: a guide from “should I run?” to election day

Role
Publication design and the training campaign around it
Deliverables
56-page guide with worksheets, webinar graphics, Instagram posts and registration emails
For
Young Granite Staters running for local and state office
Run For It, page 1
Run For It, page 2
Run For It, page 3
Run For It, page 4
Run For It, page 5
Run For It, page 6
Run For It, page 7
Run For It, page 9
Run For It, page 10
Run For It, page 11
Run For It, page 15
Run For It, page 17
Run For It, page 18
Run For It, page 21
Run For It, page 22
Run For It, page 23
Run For It, page 24
Run For It, page 26
Run For It, page 27
Run For It, page 29
Run For It, page 30
Run For It, page 34
Run For It, page 35
Run For It, page 36
Run For It, page 37
Run For It, page 38
Run For It, page 39
Run For It, page 41
Run For It, page 42
Run For It, page 44
Run For It, page 47
Run For It, page 48
Run For It, page 55
Run For It, page 56
Cover

Thirty-four of the 56 pages. Drag a corner, click a page or use the arrows to turn.

The challenge

603 Forward recruits and trains young Granite Staters to run for local and state office. New candidates needed one practical resource to take them from “should I run?” to election day.

The idea

A guide to use, not just read: chapters in the order a campaign actually happens, from eligibility and getting on the ballot to fundraising, voter contact and election day, with worksheets candidates fill in as they go.

The campaign at a glance

Every piece together, across the channels it ran on.

The system

Around the guide I ran the Run for Office training series: webinar graphics, Instagram posts and registration emails.

The Run for Office series

The graphics, office hours, filing-deadline reminders and training headers that put the guide to work and kept candidates moving toward the ballot.

6603 Forward
1 / 7
Start a project

Have something people will hold in their hands?

Guides, reports, posters and mailers designed to be read, not skimmed. Every project starts with a free 20-minute call.

Start a project ↗
Our Economy, Our Future, HB 155 campaign
Next case study · 3 of 7Our Economy, Our FutureHB 155 campaignView project →← Back to all work